Payment system dispute
Tinder’s mother bets on the “last resort” against Google
Google’s payment guidelines are causing discontent in many places. The parent company of the dating app Tinder now sees no other way out and is taking legal action. Because Match is about hundreds of millions of dollars that should be paid to Google in the future.
Parent company of dating app Tinder is suing Google parent Alphabet over Play Store payment practices. “This lawsuit is a last resort,” match boss Shar Dubey said. “We tried in good faith to resolve the issue with Google, but persistence and threats left us no choice.”
Some Match dating platforms have been exempt from payment guidelines for a decade. Google has now announced that downloads of these applications will be blocked from June 1 if Match does not exclusively offer the Google payment system and accepts the commission of up to 30%, according to the complaint filed in federal court. US state of California. However, the majority of dating app users would prefer the Match payment system, which allows for installment payments, bank transfers, and other features not offered by Google.
For Match, hundreds of millions of dollars in lost revenue must be passed on to Google. Google did not immediately comment on the lawsuit. However, the company said developers can bypass the Play Store and has reduced fees and created other programs to address antitrust concerns. According to Dubey, bypassing the Play Store is not profitable. “It’s like saying you don’t have to take the elevator to get to the 60th floor of a building, you can always climb the outside wall.”
Match’s latest lawsuit joins countless ongoing lawsuits against Google’s payment policies. “Fortnite” maker Epic Games and attorneys general in several US states also consider Google’s practices to be anti-competitive.